Crowdsourcing Markets: Birds of a Feather Buy Together Barry Libert

ISBN: 9780137083121

Published: February 15th 2010

ebook

8 pages


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Crowdsourcing Markets: Birds of a Feather Buy Together  by  Barry Libert

Crowdsourcing Markets: Birds of a Feather Buy Together by Barry Libert
February 15th 2010 | ebook | PDF, EPUB, FB2, DjVu, AUDIO, mp3, ZIP | 8 pages | ISBN: 9780137083121 | 5.13 Mb

This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats. Content and beyond: enabling your customers toMoreThis Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats. Content and beyond: enabling your customers to create your products for you! Our focus here is on the role of communities in manufacturing companies products or content.

The advantages over traditional business models are huge. At iStock, for instance, contributors create the product, deliver it in market-ready format, and even list it in the appropriate category. With little inventory expense or traditional overhead, iStock can price its product far below conventional competitors.



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